From hand-sewn silken pouches to artisan whole leaf tea blends, the Mighty Leaf Tea experience distinguishes itself from the first sip. As a high-end brand in the specialty tea category, image and immediate recognizability are paramount for sell through and success. Citizen helped design and produce MLT's retail packaging and core identity elements to elevate the brand to new success. Since its introduction, the company has won numerous awards including Best Product Packaging from the Specialty Coffee and Tea Association. More importantly, its success to date resulted in Fortune Magazine ranking Mighty Leaf Tea No.143 in their list of 500 fatest-growing private companies.